The River Deck

Rebrand

Brand Identity

Alex Smit turned to Wmedia to rebrand the kiosk turned restaurant in 2015.

The River Deck sits in Noreuil Park by the Murray River in grassy surroundings criss-crossed with walking and cycling paths. The 120-seat space, with pale mountain ash floorboards and chic Scandi-style furniture, has been expanded from a kiosk into a contemporary pavilion with bags of space and light. The River Deck offers year-round breakfasts, lunches and dinners, with a focus on local produce and Australian wines.

What we did

  • Concept
  • Photography
  • Printing
  • Social Media
  • Website